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| Fairs and Festivals |
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| Importance of Jalandhar |
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| Known as a Nursery of Indian Hockey |
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| LOCATION AND AREA |
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| FAIRS AND FESTIVALS |
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| GEOGRAPHY AND PHYSICAL FEATURES |
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| Shorter lead times |
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| Importance of Jalandhar |
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| Jalandhar is one of the ancient India Cities. Which find itself even in the Indian Epic-The Mahabharata. It is situated in the fertile Doaba region of Punjab between the two rivers the Beas and the Sutluj. The City is famous since Mughal Empire as Noor Jahan was brought up here. |
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| During the partition of the country, the large number of migrants came to Jalandhar and settled here. Since, then the city has assumed greater importance and developed into an industrial city, excelling in the manufacture of sports goods, surgical equipment and other allied goods. Jalandhar is also famous for its publishing houses and nearly 18 vernacular dailies are published in Punjabi, Hindi and Urdu. |
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| It has been the capital during Sikh rule under Maharaja Ranjit Singh. It is the third largest city (Area 100 Sq KM) in Punjab after Amritsar and Ludhiana and has developed either side of old G.T. Road. The city is connected by road and rail to all the important cities in India. |
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| Known as a Nursery of Indian Hockey |
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| A tiny village called Sansarpur on the outscirts of Jalandhar has represented four of the five Continents in International Hockey produced 14 Olympians and also has the Worlds highest per capita Olympic Medals. From 1932 till 2000 this village produced 14 Olympians including who played in the 1968 Olympic Game. 5 of them, Balbir Sigh (Punjab Police), Jagjit Singh, Balbir Singh (Sevices), Tarsem Singh and Ajit Pal Singh played for India and the remaining two, Hardyal Singh and Jagjit Singh Played for Kenya. Jalandhar is proud to have 7 players played in the same Oplympic games representing two different Nation and Continents, This have not ever been reapeted in the history of the Olympic games. |
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| LOCATION AND AREA |
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| The district is centrally located in the present physical layout of the reorganized State. Geographically, it forms an irregular triangle, bounded by Hoshiarpur District in the North-East Kapurthala and Nawashahar in the east, Kapurthala District in the West and Firozpur and Ludhiana districts in the South. The Sutlej river forms its natural southern boundary, separating it from Ludhiana and Firozpur districts. It lies in the apex of the Bist Doab, the territory lying between Sutlej and Beas rivers. Alongwith Hoshiarpur and Kapurthala districts, it forms Doaba region in the state. |
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| The district is named after, Jalandhar, a demon king, who finds a mention in the Puranas and Mahabharta. According to another legend Jalandhar was the capital of the Kingdom of Lava, son of Rama. According to yet another version, Jalandhar is said to have derived its name from the vernacular term (Jalandhar), i.e., the tract lying between the two rivers Sutlej and Beas, still another name of Jalandhar had been Trigeartta, as it was watered by three rivers Sutlej, Bies and Ravi. Total area of the district is 2639 sp. Kms. The district headquarters is located at Jalandhar. |
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| FAIRS AND FESTIVALS |
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Harballabh and Mela Baba Sodal of Jalandhar city, Baisakhi of Kartarpur town, Holi of Gorraya, Mela Chauki of Goraya, Dog races of Phillaur town, Mela Guru Arjan Dev of Mau, Mela Gurudwara Shahidan at Talhan Sahib every Sunday, Bhagwan Valmiki Jayanti, Guru Ravidas Jayanti, Shivratri of Nurmahal town, Mela Bhagat Ram Parkash of Nurmahal town, Chaukian fair of Mukandpur, Chhinj of Shankar, Krishan lila of ghuman and Ram Lila of Kot Badal Khan are the important fairs/Melas of this district. Other Melas/fairs organised in different parts of the district are Beas Puja, Baisakhi, Mela Bhagat Jamma Dass, Santan Ka Mela, Gugga Naumi, Mela Baba Mati, Chhinj, Sain Major Shah fair, Mela Pir Sain ditta Shah, Mela Mian Sikander Shah Pir, Brahchari fair, Baba Saidana fair, Holi, Mela Shivratri, Shiv Chandush, Mela Mahi Ghali, Mela Baba Sah, Puranmashi, Amavas, Dussehra, Jhanda Sahib, Chet Chandesh, Cattle fair, Rakhri and fair Gudian.
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| GEOGRAPHY AND PHYSICAL FEATURES |
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| The land of the district is alluvial and its soil at different places consists of varying degrees of clay loam and sand. The only mineral found here is Kankar, (Calcareous nodules) which is used for road making or is burnt into lime. |
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| The district has three natural subdivisions namely, the Sutlej low land comprising Bet area of Nakodar and Phillaur tehsils, the uplands east of the main stream and uplands west of the Bein stream. The uplands of the district give the appearance of the a continuous plain, except for parts west of Nakodar, were low sand ridges and found. |
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| Jalandhar in Punjab, about 375km from Delhi, manufactures about 50 percent of India's total sporting goods, with footballs, soccer balls, cricket, boxing and hockey equipment as its main products. Although many companies promote in-house brands, OEM orders account for 90 percent of the city's output for leading international brands. |
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| Cricket supplies are exported to the United Kingdom, the United States, Australia, Germany, Italy, France, the Netherlands, Poland, Paraguay, Spain, Belgium, West Indies, Canada, New Zealand, the Middle East and South Africa. Europe and the US absorb about 60 percent of shipments. Suppliers of inflatable balls are targeting bigger market share in Latin America where soccer is a favorite sport, according to director Satish Wasan of Wasan Exports, a maker of inflatable balls. |
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Makers in Jalandhar are acting on new trends favoring inline skates, and fitness, golf and winter sports equipment. Suppliers invest in equipment for cutting raw materials, logo printing, lamination and testing processes. Buyers can choose from different logo printing methods for their items.
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| Shorter lead times |
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The Sports Goods Export Promotion Council (SGEPC), which operates a research institute for the development of stitching machines for cricket balls, assists buyers in identifying exporters that will suit their requirements.
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